What's Next in Franchising — Weekly Signals
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Travis Martin

Travis Martin

Franchising's most underused asset

Franchising's most underused asset

You can dashboard the business, not the culture.
Travis Martin 20 Mar 2026
The liability hiding in your best sales month

The liability hiding in your best sales month

The IFA floor just told us everything we need to know about 2026.
Travis Martin 13 Mar 2026
The franchise AI playbook nobody's talking about

The franchise AI playbook nobody's talking about

One conversation. Three things worth advocating for at your next ops meeting.
Travis Martin 06 Mar 2026
Most franchisors waste their conference

Most franchisors waste their conference

Plus: a free prep worksheet for your FBCs.
Travis Martin 27 Feb 2026
This week in franchising: the bar just went up

This week in franchising: the bar just went up

Systems can’t rely on heroics to deliver consistent service at scale anymore.
Travis Martin 20 Feb 2026

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